Unveiling the Methodologies: A First Look behind Iconic Cases

7 Consecutive Growth Years: RMB 20B+ Scale Achieved
Strategic Expansion: Building RMB 3B Flagship Collections

Reinventing Industry Standards

RMB 16.8B Revenue, Up Amid Challenges
RMB 4.2B Net Profit, 10% YoY Growth

Strategic Rollouts Ignite Cross-Channel Domination

Overcame Barriers to Claim No.2 Market Position
Fastest-Growing Industry Player in 2024

Redefining Consumption Scenarios
Tripling Market Reach

Sustaining High Double-Digit Growth for Two Years

Modern Series Taps into New Markets

Space Master Redefines Category Boundaries

5-Category Matrix Disrupts Homogeneity

Fastest-Growing Retail Brand in 2024

Analyzing Viral Cases through a Novel Lens

  • Xiaomi SU7

  • Pop Mart

  • China Li-Ning

  • Lao Pu Gold

  • BYD Yangwang

  • Moutai 1935

Agenda

DAY 1

Case Studies: Decoding Market Logic

  • Xiaomi SU7:

    Another Value-for-Money Triumph or a Premium Breakthrough?

  • BYD Yangwang:

    U8’s Cutting-Edge Tech Meets Unexpected Price Plunge—What Went Wrong?

  • Moutai 1935:

    Ultra-Premium Brand’s Downward Expansion—Strategic Advantage or Pitfall?

  • China Li-Ning:

    Li-Ning’s “China-Chic” Line Sparked a National Trend, So Why Hasn’t It Driven Broader Brand Success?

  • ......

Introducing the Value Triangle to Drive Brand-Sales Synergy

Deconstructing the 3 core elements of strategic brands & products to achieve business & brand objectives

Strategic Navigation Fuels Precision Growth

Powering planned, sustainable & cumulative growth through product-strategy alignment

Cracking Battle-Tested Strategies: Driving Scalable RMB 10B+ Breakthroughs

DAY 2

Simulation Lab: Team Empowerment through Hands-On Problem-Solving

Masterclass by Kmind strategy architects & CXOs from RMB 10B+ enterprises

Kmind Methodology System: Strategic Brand Building & Product Innovation

5-step closed loop + 3 foundational pillars, proven paths to strategic excellence

Case Studies: Aligning Practice with Methodology

Demystifying Kmind’s 5-step framework for building RMB 10B+ strategic Assets

Kmind Insights: Next-Gen Strategy Symposium

Q&A Session with Kmind President Noah Xie, CEO Xie Jingyi, and general managers of each industry department

Strategic Products Igniting Enterprise-Wide Growth

Strategy simulations led by the masterminds behind legendary cases.Hands-On Mentorship from Kmind’s growth architects.

Past Events

视频 视频

Program Info

  • For:

    Chairmen/CEOs, heads of product, R&D, sales, marketing & strategy

  • Contact:

    +86 195 1223 9751 / +86 183 2176 5106

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